Evelyn & Bobbie | Portland, OR
During my time at Evelyn & Bobbie, I vetted and seeded influencers based on their followers, engagement rate, and overall brand fit. I then invited them + 15 of their closest friends for an evening at our pop up shop in Los Angeles, where they received complimentary product, bites and drinks in exchange for posting during each event. I hosted more than 20 influencer events over the span of two months.
We later contracted several of these influencers to post us and repurpose their posts as paid social discovery ads.
Examples
But What Should I Wear: An Evening With Evelyn & Bobbie
Delaney Childs: Girl’s Night at Evelyn & Bobbie
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